How Incremental Lift Is Calculated

It's the extra revenue Redux recovers above what you were already getting. This is how we measure our real impact, not just recovery that would've happened anyway.

How we calculate it:

Step 1: Start with your baseline

Your baseline is your historical recovery rate from the audit (recovered failures divided by total failures).

Step 2: Track recoveries with Redux running

As new failed payments come in, we measure how many get recovered through Redux's optimized system.

Step 3: Subtract what would've happened anyway

We apply your historical baseline rate to your new failure volume. This tells us how much Stripe would've recovered on its own.

Step 4: Find the difference

Recovered with Redux minus what your baseline would've produced equals the true lift Redux created.

Why this matters:

This is the only metric that really counts because it shows exactly what we're contributing. No inflated numbers. No double counting. If Redux doesn't beat your historical recovery rate, you don't pay anything. You only win when we deliver real results.